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Home DeFi

TransUnion Groups Up with Credit score Sesame to Launch  Direct-to-Shopper Expertise

February 15, 2025
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TransUnion Groups Up with Credit score Sesame to Launch  Direct-to-Shopper Expertise
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TransUnion is partnering with Credit score Sesame to launch a freemium credit score training platform.

The brand new platform will give U.S. customers each day entry to their credit score rating, tailor-made monetary presents, and premium credit score monitoring companies.

By leveraging Credit score Sesame’s experience within the freemium credit score area, TransUnion expects to extend client engagement and develop its direct-to-consumer enterprise.

Credit score safety platform TransUnion and client credit score administration firm Credit score Sesame have teamed up this week. TransUnion has tapped Credit score Sesame to launch a direct-to-consumer, freemium credit score training answer for US customers.

TransUnion is positioning the brand new credit score training answer as an “expertise” that will probably be built-in with premium credit score monitoring companies. The brand new instrument will carry customers their each day credit score rating and report from TransUnion and supply them entry to third-party monetary presents which can be tailor-made to their particular person objectives and credit score profile.

TransUnion’s US customers may have entry to the brand new platform starting within the first half of 2025. 

“Private empowerment is a key part of our dedication to Data for Good,” stated TransUnion President of US Markets Steve Chaouki. “By offering a free-first expertise that features monetary presents, we have interaction with extra customers, enabling them to raised perceive their monetary conditions and take motion to handle their monetary futures. By integrating our freemium providing with our enhanced premium credit score and id monitoring companies, we count on to ship a extra expansive product providing to customers and place our direct-to-consumer enterprise for sustainable progress.”

Credit score Sesame was based in 2010 to indicate customers their each day credit score rating, credit score report abstract, and credit score monitoring alerts. In 2020, the California-based firm launched Sesame Money, digital banking instruments, together with a pre-paid debit card and credit score builder answer.

Headquartered in Chicago, Illinois, TransUnion offers instruments to assist companies and customers assess creditworthiness, detect fraud, and make knowledgeable monetary selections. The corporate operates in additional than 30 nations, serving to organizations handle threat and empowering customers with entry to credit score and wealth-building instruments.

“We’re dedicated to empowering customers to take cost of their monetary well being,” stated Credit score Sesame CEO Adrian Nazari. “Now we have a observe document of success within the freemium credit score area, serving to tens of millions of People successfully handle their credit score and create higher alternatives for themselves and their households. By leveraging our Sesame platform, we count on that TransUnion will be capable to deeply have interaction customers and help them in attaining their monetary objectives.”

Picture by RDNE Inventory mission


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