Fame is each an asset and a legal responsibility throughout each sector. That is very true for monetary establishments, as they rely closely on client belief. Nevertheless, in an period when the velocity of data is accelerating, so is the danger of misinformation, public missteps, or model erosion. On this Streamly interview, Valentina Kristensen, Company Affairs Director at OakNorth, joins us to share how banks and fintechs can strategically handle their reputations amid rising scrutiny from clients, media, and regulators.
Throughout our dialog, which was recorded at FinovateEurope, Kristensen affords perception into how monetary establishments can proactively construct belief, reply to reputational threats, and create a tradition of transparency, even in instances of disaster. Her expertise working throughout company affairs, media, and coverage offers her a well-rounded perspective on the significance of popularity in shaping long-term enterprise worth.
“The primary rule in a disaster is ‘don’t have a disaster,’ so efficient planning is all the time essential and as a regulated financial institution we’ve got to do a variety of planning… So I believe a variety of it’s preparation and in the event you can keep away from a disaster, then nice. Clearly a variety of that comes from doing the fitting factor or ensuring that your crew are doing the fitting factor.”
Valentina Kristensen has been a number one voice in fintech communications and coverage for almost a decade. At OakNorth, she helps form the financial institution’s narrative, construct strategic relationships, and be certain that the corporate’s messaging displays its values and mission. She regularly speaks on matters resembling monetary innovation, regulation, and the significance of constructing resilient, people-centric monetary establishments.
OakNorth is a UK-based digital financial institution that serves growth-minded small and medium-sized companies. Identified for its tech-forward method to credit score decisioning, OakNorth combines machine studying with deep sector insights to ship sooner, extra versatile lending. With a powerful emphasis on accountable innovation and long-term partnerships, the corporate has develop into a standout within the challenger banking house, each for its efficiency and its popularity.
Photograph by Towfiqu barbhuiya on Unsplash
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